nicholemallyn

Bidscale

Brand Identity

Marketing Collateral

Editorial and Print

Digital and Social Media

Bidscale, a SaaS startup in the Federal procurement space, hired me to design marketing collateral and support our government client, a program executive office. My work included developing and maintaining brand guidelines, designing white papers, pitch decks, print and digital ads, presentations, slick sheets, and proposals.  
 
For NDA purposes, my work for our government client cannot be shared, but included: designing executive-level strategy presentations, infographics, placemats, white papers, brand guidelines and master templates. 

During Q3 2022, I was tasked with designing and typesetting a 16-page white paper that acted as a lead magnet for our website and demo. My work included:

  • Typesetting
  • Designing all infographics and data visuals
  • Photography editing
  • Illustrations
  • Social media graphics

You can download the full white paper here